Founded in 1995 by sports nutrition expert Zef Eisenberg, Maximuscle embodies the notion that through commitment and understanding, your physique goals canbe easily achieved and your sporting performance surpassed.
The UK's number one sports nutrition supplier, Maximuscle has grown at a phenomenal rate by focusing on highly effective research-supported formulas that deliver what they promise. By making great tasting, science supported, safe products easily available, Maximuscle has helped sports people - from the gym enthusiast to the elite Olympian - realise their full potential.
In the last decade Maximuscle has led by example. It has spearheaded the effort to bring sports nutrition into the mainstream, and to clean up the industry's image by providing effective products that do what they say on the tin: whether its helping you gain muscle, lose excess fat, recover faster, stay nourished, Maximuscle has the widest selection of specialised products in its sector.
Maximuscle products are endorsed by numerous world class athletes, clubs, coaches and sporting bodies - not because of money, but used because they too know that a hard working body, needs high quality, science supported, safe nutrition to fuel and feed it, so it can perform at its best.